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Content calendar

Content calendar plans your social media in one calendar: each post on its channel, with its text, its image and its day and time, so that your posts go out on time and none is forgotten.

A calendar of your social media posts by channel, an ideas list, an AI agent that drafts posts in your voice, your approval before a post is scheduled, and a reminder on the day.

Try it

Business details, Campaigns, Posts, Ideas, Channels

Try it free
Dashboard, in a base made from the Content calendar app, signed in as its admin. Dashboard, in a base made from the Content calendar app, signed in as its admin.
Dashboard, as the admin sees it on the app's sample data.

What it does for you

Write your ideas down when you have them. When an idea is ready, Write drafts asks an AI agent, the Post writer, for one draft post for each channel of the idea, in your business's voice.

  • You read each draft, change it if you like, add the image and send it for approval. You approve each post before it is scheduled, or you send it back with the reason, so a person checks every post before it goes out. With a team, a marketing manager plans the calendar and gives each post its writer and its publisher, and the creators write and post the posts given to them.
  • On the morning of the day, the person who publishes gets a mail with the post and a link to it. They post it on the network and mark it published with the link of the post. A week later they get a mail to add the results of the post from the network: its reach, likes, comments, shares and clicks. The list Best posts and the chart Engagement by channel then show what works best. The chart Engagement by hour shows at what hour the posts of each channel do best, and each channel with 10 or more posts with results gets its Best time: the weekday and the hour that work best. The base calculates the Best time again every hour. The Post writer gives a new draft that time.
  • Every Friday afternoon you get a mail with next week's posts. The calendar shows the month, the week and each day by channel, and the list Ideas not used yet keeps your good ideas from getting lost.

Make it yours

Your business is not quite like any other. Ask the assistant for what is missing, in your own words: a new step, an email, a list, a rule. Every change is shown before it happens, and any change can be undone.

Assistant

Change our voice: no emoji, and end each post with the name of the baker who made the bake.Mail each creator on Monday morning the posts they write this week.Ask for an image before a post can go for approval.

Add-ons that change it

Each of these adds one more thing to your base. Tick the ones you want when you create your base, and add or remove them later in Settings, Modules.

  • Contacts

    Every person and company that the business deals with, one record each: its kind (person or company), name, email, phone, address, company, tax number, birthday and the user it signs in as.

  • Locations

    The places where the business works: shops, branches, clinics, warehouses, depots, venues and vans.

  • Reports

    The reports that agents write each week or month.

  • Staff

    Contacts who work for the business: their job, their place and their team.

Start your base from Content calendar, and change it by asking.

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